Hilary Swank, two-time academy award winning actress; Franca Sozzani, editor-in-chief of Vogue Italy; Qi Qi, international model; Giovanni Gastel, Italian fashion photographer and Wichy Hassan, founder and creative director of Miss Sixty, will join Jan Rosenberg, Triumph’s global head of sales and marketing, in deciding which lingerie showpiece created by fashion students from around the world deserves to be called the most inspired and inspiring.
The winner will not only be awarded €15,000 (RM75,000), they will also see their design go into production, working with Triumph designers to turn it into a commercial set to be sold as a limited edition in selected Triumph stores worldwide.
Around 2,400 young students from 70 design and fashion schools all over the world participated in the contest and national finals found the winner from each of the 28 countries taking part.
Eugene Ng of SML Academy will be representing Malaysia with his “Save Anna” creation. “I’ve chosen Anna Wintour, the US Vogue magazine editor, as my icon because she is a powerful fashion figure in the fashion industry and she is admired by many readers all over the world,” he said.
Now, on Sept 23, the opening night of Milan Fashion Week, the grand finale wil take place at the Triennale di Milano Design Museum where the finalists will present their concepts and showpieces to the jury of experts during a spectacular live catwalk show.
The jury will strictly judge the inspirational designs according to six criteria: innovation and creativity in interpreting the design theme “Icons”; individuality and uniqueness; concept; aesthetics; quality of design and execution; and presentation at the show.
About the TIA
Started in 2008, the Triumph Inspiration Award is an annual contest that challenges design students around the world to create a unique lingerie showpiece, using all the talent, artistic vision and inspiration within their reach. Each year has a different design theme. For more information, visit www.triumph-inspiration-award.com , www.triumphinspirationaward.com and www.triumph.com .
Limited edition
Last year’s winning piece, Under Skin by Midori Matsuo of Japan will be available worldwide starting the first week of October as a limited edition.
Her concept: “When women feel like crying, they tend to hide it. What this kind of feeling and lingerie have in common is that both only reveal the ‘normal person’ in a woman’s life. I designed my lingerie to look like the face of a crying woman to illustrate this commonality.”
In Malaysia, the designed piece will be available only in Parkson Pavilion Kuala Lumpur. The bra is priced at RM299.90 and the briefs at RM49.90.
Source: http://www.thesundaily.com/
